Who we are

Who we are

Home Office

Our Story

Where We Build Your Visions

You Prism was registered as a DBA company, in 2013, under the name Edwin Castro; a collaborative agreement with his brother Irwing Castro. Both had jobs, meaning You Prism was just an ongoing slow goal. You Prism started to provide website development services and online publicity to companies, what today is known as Inbound Marketing. 

In 2014, You Prism owners started looking for a solution that could help them to manage their future customer, that’s when Zoho CRM was discovered. They tried Zoho for a couple of months and realized that all the companies should have a CRM. They find out that Zoho was looking for partners, and not knowing what it meant, they became Zoho partners.

In 2015,  they had an offered from a friend to present their knowledge, products, and services to a group of business woman in a seminar; that’s where everything started. They completed their first Zoho sale on December 2015. During the past years, they kept on growing and adding other resellers products like Shopify for retail sales, Charm for Health private practice, and Paypal as online payment gateaway.

In 2019, You Prism transformed from DBA to You Prism LLC. with a lot of growing expectations, desires, and a total new branding (image).

In 2021, You Prism LLC added 5 new brands to provide more services, and established their 3 fundamentals.

Our Fundamentals

Beyond simplifying your processes, we provide solutions that facilitate the growth of your business, your team and you. We believe that our fundamentals are the based of professional and business success and they are:

Education

When someone stop learning they stop growing. Our culture of humility and continuous learning is a bedrock principle of our success.

Applications

Technological advances enable us to focus in what matters most. Our goals is that business owners, work teams and entrepreneurs could grow as professional while enjoying the beauty of live.

Services

We offer personalized service according to the growth stage of your business and industry. Our team of experts are ready to guide you all they way.

Our Values

Our company decisions and goals are based on:

Learning

No one has all the answers. As we encourage our customers to keep learning, our culture of humility and continuous learning is a bedrock principle of our success.

Quality

Our pledge is to maintain the highest standards in our products and services.

Teamwork

When people work together, they can create something greater than themselves as individuals. Our commitment is to work as a team with our customers to obtain outstanding outcomes.

Passion

Having joy not just for the work itself but also for the people around us, so that everyone can be creative, bold, and innovative.

Our Leadership

Our leaders brings a diverse range of knowledge, perspective and experience to guide and drive long-term value to the company.

Edwin F. Castro Jr.

CEO & Co-Founder of You Prism LLC

Irwing Castro

COO & Co-Founder of You Prism LLC

Edwin F. Castro

CFO of You Prism LLC

William Escobar

Sales & Marketing Director of You Prism LLC

Mairim Soto

You Prism VP

Jan Beltran

For Them VP

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Luz A. Boyer

Axiomes VP

OUR BRANDS

Discover more about our brand products, and their benefits:

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